We have YOUTH jerseys for the 1st time!
Check out the PARTY CREW collection
Our WINDY VISTA collection is super-colorful!
Are YOU a CHAMPION?
Pogie Lites are IN STOCK!
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Ditch the dull and crank up the color with CYCLEDELIC-RAINBOW! Inspired by vintage psychedelia and modern nightlife energy, this high-contrast, high-octane, high-vibe design is built for riders who light up every road, trail, and brewery stop along the way.
From the sharp rainbow gradients to the electric yellow BIKEIOWA logo, this piece doesn’t whisper - it shouts.
🔺 Psychedelic-Inspired Pattern with full-spectrum color
💨 Performance Fit for active comfort and airflow
🧵 Branded Details inside and out, including hidden pocket art
🟡 High-Visibility Logo in electric yellow
From gravel rides to social spins, the CYCLEDELIC-RAINBOW is for those who bring color to every ride.
Offered in: Women's Jersey • Women’s Tank • Men's Jersey (PRE-ORDER ONLY)Check out the entire CYCLEDELIC-RAINBOW Collection.
DRAFT NOTE: 5.12.25 4:30pm - This is a draft rendition. It will be very close to this, but we will update it with the final version soon!
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The Astera Tank—a game-changer for your spring and summer cycling adventures. Crafted with ultra-lightweight fabric and four-way stretch technology, this tank is your ticket to staying cool and comfortable even on the hottest of days.
New for 2024 and back by popular demand in 2025, this upgraded design includes two convenient cycling pockets. Now, you can stash your essentials with ease, keeping your ride smooth and hassle-free.
The Astera is a modern reinterpretation of the classic Gemini Tank by Primal Wear, tailored specifically for the needs of female cyclists. Say goodbye to the frustrations of ill-fitting apparel - the Astera is designed to fit true to size, eliminating the guesswork and ensuring a perfect fit every time.
No Bra - We've listened to your feedback and made some key improvements. Unlike its predecessor, the Astera does away with the built-in bra, offering a streamlined silhouette that's easy to slip on and off. The Valo fabric used in the Astera is not only ultra-lightweight but also boasts four-way mechanical stretch, providing an unparalleled level of comfort and freedom of movement.
Experience the difference with the Astera Tank—a stylish and functional addition to your cycling wardrobe that's ready to take on any adventure, from scenic rides to spirited sprints.
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