We have YOUTH jerseys for the 1st time!
Check out the PARTY CREW collection
Our WINDY VISTA collection is super-colorful!
Are YOU a CHAMPION?
Pogie Lites are IN STOCK!
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Say hello to your new favorite kit. The HEX APPEAL collection is designed for cyclists who ride hard, explore local, and look sharp doing it. With its vibrant hexagon pattern in teal, coral, and blues tones, this gear pops on the trail, in town, and everywhere in between.
Each piece combines standout style with top-tier comfort and performance. Whether you're logging miles on Iowa’s trails or grabbing post-ride beers with your crew, HEX APPEAL keeps you cool and comfortable.
Proudly featuring our bicycle tourism tagline “RIDE. STAY. PLAY.”, this line celebrates everything we love about the cycling lifestyle - adventure, community, and discovering what’s just down the road.
⚙️ Dynamic Hex Design - Geometry meets attitude in a pattern that turns heads
🌡️ High-Performance Materials – Lightweight, breathable, and ready for long rides
🧢 Complete the Look - Matching cap and lifestyle options keep the vibe going off the bike
Cycling is more than a ride - it’s a lifestyle. And HEX APPEAL is built for yours.
Offered in: Cycling Jersey • Women’s Tank • Men’s Crew Shirt • Cycling CapCheck out the entire HEX APPEAL Collection.
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The Astera Tank—a game-changer for your spring and summer cycling adventures. Crafted with ultra-lightweight fabric and four-way stretch technology, this tank is your ticket to staying cool and comfortable even on the hottest of days.
New for 2024 and back by popular demand in 2025, this upgraded design includes two convenient cycling pockets. Now, you can stash your essentials with ease, keeping your ride smooth and hassle-free.
The Astera is a modern reinterpretation of the classic Gemini Tank by Primal Wear, tailored specifically for the needs of female cyclists. Say goodbye to the frustrations of ill-fitting apparel - the Astera is designed to fit true to size, eliminating the guesswork and ensuring a perfect fit every time.
No Bra - We've listened to your feedback and made some key improvements. Unlike its predecessor, the Astera does away with the built-in bra, offering a streamlined silhouette that's easy to slip on and off. The Valo fabric used in the Astera is not only ultra-lightweight but also boasts four-way mechanical stretch, providing an unparalleled level of comfort and freedom of movement.
Experience the difference with the Astera Tank—a stylish and functional addition to your cycling wardrobe that's ready to take on any adventure, from scenic rides to spirited sprints.
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